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- ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK SOFTWARE
- ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK PROFESSIONAL
- ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK FREE
ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK SOFTWARE
To create their industry Top Trends in Cybersecurity research, Microsoft has been researching software vulnerabilities for 10 years, which makes their opinion trustworthy. You can survey or consult your clients to define their pain points and then conduct industry, customer or product research to bring them the answers they are struggling to find. Ebooks give an opportunity to demonstrate your expertise through research and earn the respect of B2B buyers by providing information that isn’t easy to obtain. In the modern world of informed decisions, precise data is highly valued. Here’s how we repurposed parts of our Ultimate Social Media Checklist Ebook into a blog post and an infographic: 3. The Semrush State of Content Marketing Report 2020 shows that today’s audience tends to be interested in 7000+word long-reads (they generate the most page views, shares, and backlinks), which means you can leverage an Ebook focused on the theme of your marketing campaign to expand your coverage too.Ĭonversely, you can turn an Ebook’s most engaging chapters into blog posts, infographics, emails, and even videos to cover more channels and expand your reach without too much extra investment. Try to take those leads down the marketing funnel with the help of email marketing, which, according to a recent study by Econsultancy, has proven to be the most effective channel in terms of ROI or (if you have phone numbers) with the help of your sales department. To start generating leads, create a landing page with a lead-generation form (a “gate”), put some extra effort into promoting it on social media or via paid ads, and start building your email/phone number list.
ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK FREE
The immediate availability and the perceived value of the Ebook as well as the fact that it’s free encourage your audience to provide you with a means of direct communication. Generating LeadsĪccording to Curata Blog, 63% of B2B buyers would happily provide their contact details for an Ebook. Let's take a closer look at each goal and the corresponding scenario. In each case, to achieve your goal you’ll need to structure, write, and distribute your Ebook in a different way. The Content Marketing Institute, for example, sees Ebooks as powerful lead generators, but they can also serve to raise brand awareness or tell a story.
ULTIMATE LIST OF SITES TO PROMOTE YOUR EBOOK PROFESSIONAL
Get a Professional Writer to Do It for Youħ Marketing Goals Ebooks Can Help You AchieveĮbooks can be used for a variety of purposes.7 Marketing Goals Ebooks Can Help You Achieve.Help you choose the best structure, design, format, and content for your Ebook.ĭiscuss possible promotional activities to help your Ebook thrive. Provide you with actionable advice on the kind of research that needs to be done. Talk about the goals Ebooks can help you achieve. In this guide, we’ll walk you through each step of creating your Ebook. This means conducting topic and audience research, structuring, and writing your book so that it delivers maximal value but doesn’t overwhelm your readers, formatting, publishing, and promoting your Ebook. To avoid disappointing your readers, you have to own the Ebook creation process from start to finish. However, not all Ebooks are equally good. People anticipate an in-depth analysis of their topic of interest and are ready to provide their email address or even phone number in exchange for information.Įbooks can be utilized across the funnel - top, middle, and bottom - because of their versatility and depending on their scope and type.Įbooks can have smooth navigation and plenty of visuals to keep the reader engaged to the very end.Įbooks can help you establish yourself as an industry expert thanks to the in-depth analysis of a topic.Įbooks can be stored and shared in an easy-to-access format, printed out partly or as a whole, and distributed with minimal effort on your side. Why don’t they opt for blog posts instead?Įbooks can be used to move your potential customers down the sales funnel. However, according to the Semrush State of Content Marketing Report 2020, at least 37% of businesses create Ebooks on a regular basis. Ebooks require a lot of investment: researching the topic, writing, editing, designing, and publishing is not a one-day job.